Smaato Appoints Former Chief Business Officer Ajitpal Pannu as CEO
Company Plans Rapid Expansion Across Key Mobile Advertising Markets San Francisco – February 3, 2020 – Smaato, the global in-app advertising platform, today announced that Ajitpal Pannu has been named...
View ArticleSmaato’s Digital Ad Tech Platform is a Data-Privacy Compliant, Self-Serve Ad...
SAN FRANCISCO – February 24, 2021 – Smaato’s screen, device, format, environment and revenue-model agnostic platform is designed to enhance end-user experiences. Publishers and marketers can rest...
View ArticleSmaato’s Digital Ad Tech Platform Launches OTT Solution Giving Publishers...
SAN FRANCISCO, March 9, 2021 – Smaato’s omnichannel platform is a self-serve ad server built with a mobile-first mindset. After successfully beta testing Smaato’s OTT platform with five global...
View ArticleSmaato Joins Verve Group, Expanding Both Platforms’ Capabilities
San Francisco, California, USA — July 15, 2021 — Verve Group, a privacy-first omnichannel ad platform, earlier this week announced the acquisition of Smaato through a subsidiary of its parent company...
View ArticleSmaato is an AdExchanger 2021 Programmatic Power Player!
Smaato was announced by AdExchanger as one of the top 2021 Programmatic Power Players. This list is the Digital Marketing Industry’s First Searchable Guide to the Best Agencies, Tech Providers and...
View ArticleSmaato Partners with HUMAN to Boost Platform Security Against Fraud
Smaato’s Digital Ad Tech Platform has partnered with HUMAN to remove fraudulent inventory, ensuring a safe and secure omnichannel platform for publishers to manage their entire ad stack. SAN FRANCISCO,...
View ArticleSmaato’s H1 2021 Trend Report Highlights a Publisher Revenue Rally
Data From Their OTT/CTV Platform and Proprietary Header Bidding Solution Cite Publisher Revenue Gains in H1 SAN FRANCISCO, Sept. 3, 2021 /PRNewswire/ — Omnichannel ad tech platform and ad server Smaato...
View ArticleSmaato Named Best App Marketing Company in San Francisco by Digital.com
The company was ranked among most innovative firms with multiple service offerings for small publishers and advertisers. SAN FRANCISCO, CA – Digital.com, a leading independent review website for small...
View ArticleDiversity & Inclusion Blog Series: A Q&A on the Importance of Diversity &...
Across the month of April, IAB Europe kick-started key topics of corporate responsibility in the digital advertising industry. A lack of understanding and accountability on key issues such as the...
View ArticleKristine Lopez to Accelerate CTV Innovation for Smaato and Verve Group
NEW YORK, NY, JULY 25, 2023– Verve Group, an advertising technology ecosystem and a part of Media and Games Invest, announced that Kristine Lopez has been appointed as Vice President of CTV at Smaato...
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